Privacy and cookies policy

  1. Introduction

1.1    We are committed to safeguarding the privacy of our website visitors and service users; in this policy we explain how we will handle your personal data.

1.2    By using our website and agreeing to this policy, you consent to our use of cookies in accordance with the terms of this policy.

1.3    This policy is fully aligned with GDPR (General Data Protection Regulation  (EU) 2016/679).

1.4    Our website incorporates privacy controls which affect how we will process your personal data. By using the privacy controls, you can limit the publication of your information. You can access the privacy controls via the toolbar menu->My profile->Privacy or via the following URL https://pet-book.net/index.php/profile/preferences#privacy .

  1. How we use your personal data

2.1    In this Section 2 we have set out:

(a)    the general categories of personal data that we may process;

(b)    in the case of personal data that we did not obtain directly from you, the source and specific categories of that data;

(c)    the purposes for which we may process personal data; and

(d)    the legal bases of the processing.

2.2    We may process data about your use of our website and services ("usage data"). The usage data may include your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views and website navigation paths, as well as information about the timing, frequency and pattern of your service use. The source of the usage data is our analytics tracking system. This usage data may be processed for the purposes of analysing the use of the website and services. The legal basis for this processing is our legitimate interests, namely monitoring and improving our website and services.

2.3    We may process your account data ("account data"). The account data may include your pet name and your email address. The source of the account data is you. The account data may be processed for the purposes of operating our website, providing our services, ensuring the security of our website and services, maintaining back-ups of our databases and communicating with you. The legal basis for this processing is consent.

2.4    We may process your information included in your personal profile on our website ("profile data"). The profile data may include your email address and some information about your pet, namely the name, profile pictures, gender, date of birth, location. The profile data may be processed for the purposes of enabling and monitoring your use of our website and services. The legal basis for this processing is consent.

2.5    We may process your personal data that are provided in the course of the use of our services ("service data"). The service data may include information about your pets’ friends, groups, events. The source of the service data is you. The service data may be processed for the purposes of operating our website, providing our services, ensuring the security of our website and services, maintaining back-ups of our databases and communicating with you. The legal basis for this processing is consent.

2.6    We may process information that you post for publication on our website or through our services ("publication data"). The publication data may include photos, videos and any other media shared with the other pet members. The publication data may be processed for the purposes of enabling such publication and administering our website and services. The legal basis for this processing is consent.

2.7    We may process information contained in any enquiry you submit to us regarding products and/or services ("enquiry data"). The enquiry data may be processed for the purposes of offering, marketing and selling relevant products and/or services to you. The legal basis for this processing is consent.

2.8    We may process information that you provide to us for the purpose of subscribing to our email notifications and/or newsletters ("notification data"). The notification data may be processed for the purposes of sending you the relevant notifications and/or newsletters. The legal basis for this processing is consent.

2.9    We may process information contained in or relating to any communication that you send to us ("correspondence data"). The correspondence data may include the communication content and metadata associated with the communication. Our website will generate the metadata associated with communications made using the website contact forms. The correspondence data may be processed for the purposes of communicating with you and record-keeping. The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business and communications with users.

2.10  We may process any of your personal data identified in the other provisions of this policy where necessary for the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure. The legal basis for this processing is our legitimate interests, namely the protection and assertion of our legal rights, your legal rights and the legal rights of others.

2.11  In addition to the specific purposes for which we may process your personal data set out in this Section 2, we may also process any of your personal data where such processing is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

2.12  Please do not supply any other person's personal data to us, unless we prompt you to do so.

  1. Automated decision-making

3.1    We will use your personal data for the purposes of automated decision-making in relation to filter advertisements on our website according to your location.

3.2    This automated decision-making will involve displaying advertisements for third party products and services based on your geo location. For example, if you are located in Germany we are going to display advertisements from German Amazon (www.amazon.de) and not from the Italian Amazon (www.amazon.it).

3.3    The significance and possible consequences of this automated decision-making can encompass as well price discrimination, products or services discrimination etc. For example, the price for one and the same product in German Amazon may differ (may be higher) from the Italian Amazon. Another example is German Amazon may not offer some products or services offered by the Italian Amazon.

  1. Providing your personal data to others

4.1    We may disclose your personal data to our insurers and/or professional advisers insofar as reasonably necessary for the purposes of obtaining and maintaining insurance coverage, managing risks, obtaining professional advice and managing legal disputes.

4.2    We may disclose geo location data to our suppliers or subcontractors insofar as reasonably necessary for displaying advertisements related to your geo location.

4.3    We may disclose your enquiry data to one or more of those selected third party suppliers of goods and services identified on our website for the purpose of enabling them to offer, market and sell to you relevant goods and/or services. Each such third party will act as a data controller in relation to the enquiry data that we supply to it; and in case of contacting you by email, each such third party will supply to you a copy of its own privacy policy, which will govern that third party's use of your personal data.

4.4    In addition to the specific disclosures of personal data set out in this Section 4, we may also disclose your personal data where such disclosure is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

  1. International transfers of your personal data

5.1    In this Section 5, we provide information about the circumstances in which your personal data may be transferred to countries outside the European Economic Area (EEA).

5.2    You acknowledge that personal data that you submit for publication through our website or services may be available, via the internet, around the world. We cannot prevent the use (or misuse) of such personal data by others.

  1. Retaining and deleting personal data

6.1    This Section 6 sets out our data retention policies and procedure, which are designed to help ensure that we comply with our legal obligations in relation to the retention and deletion of personal data.

6.2    Personal data that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes.

6.3    We will retain and delete your personal data as follows:

(a)    personal data will be retained for one month following the date you deleted your account, at the end of which period it will be deleted from our systems.

6.4    Notwithstanding the other provisions of this Section 6, we may retain your personal data where such retention is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

  1. Amendments

7.1    We may update this policy from time to time by publishing a new version on our website.

7.2    You should check this page occasionally to ensure you are happy with any changes to this policy.

7.3    We may notify you of changes to this policy by email or through the private messaging system on our website.

  1. Your rights

8.1    You may instruct us to provide you with any personal information we hold about you; provision of such information will be send to the email provided in your account.

8.2    We may withhold personal information that you request to the extent permitted by law.

8.3    You may instruct us at any time not to process your personal information for marketing purposes.

8.4    In practice, you will usually either expressly agree in advance to our use of your personal information for marketing purposes, or we will provide you with an opportunity to opt out of the use of your personal information for marketing purposes.

  1. Third party websites

9.1    Our website includes hyperlinks to, and details of, third party websites.

9.2    We have no control over, and are not responsible for, the privacy policies and practices of third parties.

  1. Personal data of children

10.1  Our website and services are targeted at persons over the age of 13.

10.2  If we have reason to believe that we hold personal data of a person under that age in our databases, we will delete that personal data.

  1. Updating information

11.1  Please let us know if the personal information that we hold about you needs to be corrected or updated.

  1. Acting as a data processor

12.1  In respect of data about your pet and your pet profile, we do not act as a data controller; instead, we act as a data processor.

12.2  Insofar as we act as a data processor rather than a data controller, this policy shall not apply. Our legal obligations as a data processor are instead set out in the contract between us and the relevant data controller.

  1. About cookies

13.1  A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.

13.2  Cookies may be either "persistent" cookies or "session" cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

13.3  Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

  1. Cookies that we use

14.1  We use cookies for the following purposes:

(a)    authentication - we use cookies to identify you when you visit our website and as you navigate our website;

(b)    status - we use cookies to help us to determine if you are logged into our website;

(c)    personalization - we use cookies to store information about your preferences and to personalise the website for you;

(d)    security - we use cookies as an element of the security measures used to protect user accounts, including preventing fraudulent use of login credentials, and to protect our website and services generally;

(e)    advertising - we use cookies to help us to display advertisements that will be relevant to you;

(f)    analysis - we use cookies to help us to analyse the use and performance of our website and services; and

(g)    cookie consent - we use cookies to store your preferences in relation to the use of cookies more generally.

  1. Cookies used by our service providers

15.1  Our service providers use cookies and those cookies may be stored on your computer when you visit our website.

15.2  We use Google Analytics to analyse the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Google's privacy policy is available at: https://www.google.com/policies/privacy/

15.3  We publish Google AdSense interest-based advertisements on our website. These are tailored by Google to reflect your interests. To determine your interests, Google will track your behaviour on our website and on other websites across the web using cookies. You can view, delete or add interest categories associated with your browser by visiting: https://adssettings.google.com. You can also opt out of the AdSense partner network cookie using those settings or using the Network Advertising Initiative's multi-cookie opt-out mechanism at: http://optout.networkadvertising.org. However, these opt-out mechanisms themselves use cookies, and if you clear the cookies from your browser your opt-out will not be maintained. To ensure that an opt-out is maintained in respect of a particular browser, you may wish to consider using the Google browser plug-ins available at: https://support.google.com/ads/answer/7395996

  1. Managing cookies

16.1  Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can however obtain up-to-date information about blocking and deleting cookies via these links:

(a)    https://support.google.com/chrome/answer/95647?hl=en (Chrome);

(b)    https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences (Firefox);

(c)    http://www.opera.com/help/tutorials/security/cookies/ (Opera);

(d)    https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies (Internet Explorer);

(e)    https://support.apple.com/kb/PH21411 (Safari); and

(f)    https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy (Edge).

16.2  Blocking all cookies will have a negative impact upon the usability of many websites.

16.3  If you block cookies, you will not be able to use all the features on our website.

  1. Cookie preferences

17.1  You can manage your preferences relating to the use of cookies on our website by using your browser configurations for the use of cookies.

  1. Our details

18.1  This website is owned and operated by Lavant Ltd.

18.2  We are registered in Bulgaria under registration number 204609075, and our registered office is at Bulgaria, Sofia, 2 Prohlada str., ent. B, fl. 1, ap. 18.

18.3  Our principal place of business is at Bulgaria, Sofia, 55A Todor Kableshkov str., fl. 3, office 5.

18.4  You can contact us:

(a)    by post, using the postal address given above;

(b)    by telephone, on the contact number published on our website from time to time; or

(c)    by email, using the email address published on our website from time to time.

(d)    Our email address for any type of cases is This email address is being protected from spambots. You need JavaScript enabled to view it. and our email address for administrative issues and problems when using our website is This email address is being protected from spambots. You need JavaScript enabled to view it. .

  1. Representative within the European Union

19.1  Our representative within the European Union with respect to our obligations under data protection law is Dimitar Bandrov and you can contact our representative by email This email address is being protected from spambots. You need JavaScript enabled to view it. .

  1. Data protection officer

20.1  Our data protection officer's contact details are: Dimitar Bandrov, This email address is being protected from spambots. You need JavaScript enabled to view it. .


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